POSITION TITLE: Director of Marketing

REPORTING TO: CEO

LOCATION: Berkeley, CA

OUR CLIENT:

Our client's products bring an unprecedented level of performance and simplicity to the growing need for traffic monitoring on freeways, arterials and parking garages, and traffic signal controls at intersections.

A leader in ultra low-power wireless sensor networking, the Company has developed a family of vehicle detection products. Wireless sensor networking is a breakthrough technology that combines sophisticated networking software with highly integrated radio and sensor chips to enable sensing applications on a scale - and at a cost- unthinkable until now.

With this product, it is now possible to deploy vehicle detection at a much higher density and at a fraction of the initial installation and maintenance costs of currently prevalent technologies such as inductive loops, video cameras, and radar.

The Company seeks a Director of Marketing to develop, implement and sustain the company marketing messages to its customer community and the industry in general.

SCOPE AND RESPONSIBILITIES:

Develop and execute a comprehensive marketing and communications plan for the company, addressing both short and long range goals, to support the sales and profit objectives of the company.

Create collateral and materials to promote the company

Maintain content of the website

Develop, gain approval for, and manage the marketing budget, within the framework of the overall budget and business plan

Participate in product positioning discussions, pricing and product marketing strategies

Network and outreach to early adopters and influencers

Monitor competitive product and service offerings, marketing activities and financial performance. Maintain current positioning and performance grids.

Identify and engage external advertising, public relations and other marketing services agencies and vendors, as necessary, and negotiate contract terms for their services

Prepare regular marketing activity reports and presents them to executive team

EXPERIENCE REQUIRED:

5-10 years of corporate marketing experience

At least 2-5 years of high-tech company experience in a marketing role

Experience creating and implementing marketing plans, collateral and promotional material

A good sense of humor and ability to deal with high pressure and unreasonable expectations gracefully

Quick and Sharp

Desire and passion to succeed

PERSONAL ATTRIBUTES:

Strong research, analysis and project management skills. Adept at deciphering and summarizing complex marketing and competitive information.

Excellent communication skills: verbal, listening and written. Able to articulate key strategies, and position the Company's products and services.

Demonstrated job progression with stability

Technology orientation is a plus

High level of enthusiasm

Ability to be a self-starter and to also ask for help as needed

EDUCATION:

BA or BS in business, with emphasis in marketing. MBA is a plus.

REWARDS:

In addition to a competitive salary, benefits and stock options, this is an opportunity to be on the ground floor of an exciting technology with widespread potential application. Join a talented team and who works well together.

CONTACT INFORMATION:
To be considered for this opportunity, please email your resume, cover letter and salary history to:
Lisa K. Locke
Locke and KEY Executive Search
Phone: 510-533-2005
Fax: 510-533-2055
Email: lklocke@lockeandkey.com
Website: http://www.lockeandkey.com/